Happy Valentine's Day from THE BEST PASTE.™

"That's A Serafino!"

Men needed a hair paste with smooth and lightweight consistency that washes out easily, for results that matter.

So we made it and called it THE BEST PASTE.™

Matte

Firm Hold

$28.00

Low Shine

Medium Hold

$28.00

Natural Shine

Medium Hold

$28.00

Natural Shine

Firm Hold

$28.00

High Shine

Light Hold

$28.00

Shop All

Shine & Hold

Pastes

"Style it a new way everyday: tousled with a choir boy part, slicked back. I even parted it to the opposite side which shook me to my chore."

- BLOOMBERG

"This matte-finish, firm-hold hair paste from her very own brand is leading man hair in a jar"

- REFINERY 29

"There is a QR code on the boxes that will take consumers to an educational video."

- WWD

"We've done lots of research into what men want in their hair products, and found guys are generally only interested in shine level and hold."

- SLMAN

Men needed a hair paste with smooth and lightweight consistency that washes out easily for results that matter. So we made it and called it The Best Paste.™

Matte,

Firm Hold

$28.00

Low Shine,

Medium Hold

$28.00

Natural Shine,

Medium Hold

$28.00

Natural Shine,

Firm Hold

$28.00

High Shine,

Light Hold

$28.00

Shop All

Shine & Hold

Pastes

"Style it a new way everyday: tousled with a choir boy part, slicked back. I even parted it to the opposite side which shook me to my chore."

- BLOOMBERG

"This matte-finish, firm-hold hair paste from her very own brand is leading man hair in a jar"

- REFINERY 29

"There is a QR code on the boxes that will take consumers to an educational video."

- WWD

"We've done lots of research into what men want in their hair products, and found guys are generally only interested in shine level and hold."

- SLMAN